Bumrush the Charts w/ Black Lab (Take an indie band to #1 on iTunes)

bumrushthecahrts.blogspot.com
So you may have already seen the news story on this posted a few weeks back.
It's tomorrow.

What it is before you read about it further: Podcasters from all over the world have teamed up to promote this cause that will send a song from an independent band to #1 on iTunes (Black Lab's "Mine Again") some seem to believe that this is a filthy get rich scheme for some greedy unsigned band, Truth is, Black Lab was simply picked by the podcasters to be used for this campaign and they're donating half of their $ from this to the scholarship fund that the majority of the purchases of the song go to. So download Black Lab's "Mine Again" on March 22 for a good cause and to stick it to those damn major labels that have Fergie, Avril, & Mims on top of the iTunes chart.

the link to buy Mine Again is:

http://www.FinancialAidPodcast.com/bumrush

Campaign Press Release:

Podcasting gets little respect from traditional media. To them we're little more than a joke, than amateurs. What they don't understand is that podcasting is more than just a delivery mechanism - it's a social movement. People are sick of the watered-down, cookie-cutter content that networks and record companies expect us to enjoy. People are tired of watching friends and loved ones get sued by record labels who only care about profits and nothing else, not even the artists they supposedly represent.

We want and deserve more. On March 22, 2007, we're going to change that with your help.

We can do better. We can match and exceed the reach of big media, corporate media, labels, and the entrenched interests. On March 22nd, we are going to take an indie podsafe music artist to number one on the iTunes singles charts as a demonstration of our reach to Main Street and our purchasing power to Wall Street. The track we've chosen is "Mine Again" by the band Black Lab. A band that was dropped from not just one, but two major record labels (Geffen and Sony/Epic) and in the process forced them to fight to get their own music back. We picked them because making them number one, even for just one day, will remind the RIAA record labels of what they turned their backs on - and who they ignore at their peril.

What's more, we're going to take it a step beyond that. We've signed up as an affiliate of the iTunes Music Store, and every commission made on the sale of "Mine Again" will be donated to college scholarships, partly because it's a worthy cause, but also partly because college students are among the most misunderstood and underestimated groups of people by big media. Black Lab has taken it up another notch - 50% of their earnings are going to be donated to the scholarship fund as well.

If you believe in the power of new media, on March 22nd, 2007, take 99 cents and 2 minutes of your time to join the revolution and make iTunes "Mine Again". If you're a content producer (blogger, podcaster, etc.), we're asking you to join up with us and help spread the word to your audience. Nothing would prove the power of new media more than showing corporate media that not only can we exceed their reach and match their purchasing power, but that we can also do it AND make a positive difference in the world. If we can succeed with this small example, then there's no telling what can do next.

and that using this link will net us 5% in affiliate fees from Apple on top of the 50% donation from the band.

Important: remind people that they can GIFT Mine Again using this link as well, so if they already own it, they can gift it to a friend, colleague, or associate who may not have heard of Black Lab before.

If college and graduate students are part of your audience, remind them that in order to be eligible for the scholarship, they need to set up a free profile at:

http://www.ScholarshipPoints.com

Help out a fellow independent band that rocks.